Service
AI Visibility Check — pilot measurement
NorthAnswer researches which questions matter for your business and measures which providers AI names in its answers. You receive a clear overview and concrete next steps. Want matching content and a new measurement afterwards? We take care of that work too.
€197 excl. VAT · one-off · Report with improvement plan within 10 working days after receipt of payment and your website address.
Request my AI visibility check
You only sign up your website. The form starts no measurement: you get a personal reply within one working day.
What is AI visibility?
AI visibility is the extent to which AI assistants such as ChatGPT mention or recommend your business when a customer asks for your service. It is not about a position, but about whether you appear and on what grounds. NorthAnswer measures this with five customer questions, each asked five times across five AI providers — 125 planned answers per measurement.
The short answer
NorthAnswer measures what AI assistants such as ChatGPT answer when a customer asks for your kind of service: who gets recommended, on what grounds, and where your business appears or is missing. NorthAnswer researches and selects the five customer questions. 5 customer questions × 5 runs × 5 providers = 125 planned answers; usable answers are counted separately, every point traceable to evidence. Report (PDF) with at most three substantiated pieces of improvement advice plus a 30-minute personal walkthrough within 10 working days after receipt of payment and your website address.
Who it is for
For service providers whose customers start with a recommendation.
Every day, someone types: “who can help me with…” — your exact trade. The AI answers with two or three names and a reason why. That conversation is invisible. No analytics, no traffic stats, no alarm that goes off when your competitor gets recommended and you don't. We make that one invisible moment measurable — the moment the decision is made, before anyone ever clicks a website.
What you get for €197.
- Report on the 125 planned answers (usable answers counted separately), summarised per question, with the source map of your market
- At most three pieces of improvement advice, ranked by substantiated priority, each with reason and feasibility
- 30-minute personal walkthrough
You sign up your website. We do the work.
You sign up your website.
Your website and your contact details. That is all we need.
We research and select.
NorthAnswer researches your offer, audience and relevant customer questions and selects five measurement questions.
We measure.
We measure which businesses and sources the connected AI systems name: 5 questions × 5 repetitions × 5 providers, 125 planned answers in total. Usable answers are counted separately.
You receive the report.
The included report with concrete next steps, plus a 30-minute personal walkthrough.
Want to continue? We do that too.
With an additional order we take care of matching content, publication once the necessary website access is arranged, and re-measurement.
Why this belongs together: the customer questions decide where we measure and which content makes sense. The re-measurement then shows what has changed.
You do not have to come up with, supply or approve questions, find sources or analyse results. You receive the report within 10 working days after receipt of payment and your website address.
Where we measure
This is where your customers ask their questions.
- ChatGPT (OpenAI)
- Claude (Anthropic)
- Gemini (Google)
- Perplexity
- Grok (xAI)
These are the five providers we measure through their official APIs.
The API is the connection built for software, without your personal history or settings: the same for everyone and repeatable. What you see yourself in an app can differ. They are measurement environments, not partners or sponsors.
What we do not promise
Looking for a guarantee that you will come out on top? It does not exist, and I do not sell it. Looking for evidence of where you stand today? Then you are in the right place. — Wouter van den Brink
- No guaranteed AI mentions, rankings or revenue: nobody can force an AI to recommend a business.
- Measurements are snapshots; AI answers differently every time.
- The pilot runs through the official APIs of five AI providers, with and without web search where the API allows it; anything not measured is marked “not measured” in the report.
- The request form starts no measurement; it sends one e-mail and you get a personal reply within one working day.
Frequently asked questions about the pilot measurement
Do I have to come up with questions myself?
No. NorthAnswer researches your offer, audience and relevant customer questions and selects the five measurement questions internally. You do not have to think them up, supply them or approve them.
What do I get for €197?
One measurement: 5 questions × 5 repetitions × 5 AI providers, 125 planned answers in total. Usable answers are counted separately; an empty or failed answer does not count as “not mentioned”. You get a five-page report with a source map, at most three substantiated pieces of improvement advice and a 30-minute personal walkthrough, within 10 working days after receipt of payment and your website address. Content, publication and re-measurement are not included.
Can NorthAnswer take care of content too?
Yes, as an additional order. With the Build package (€595 excl. VAT) we create five answer pages about your customer questions, checked by a person, with publication instructions and one re-measurement after thirty days. You or your web developer publish — or we do, if you order it and give us access to your website. With Maintenance (€245 per month) we measure again every month and make one new or rewritten page.
What do the follow-up steps cost?
The AI visibility check (pilot measurement) €197; Build package €595, for several markets or languages €1,095; Maintenance €245 per month, cancel monthly. All prices exclude VAT. You buy each step separately and only with your approval; the pilot report arrives within 10 working days after receipt of payment and your website address.
Is a re-measurement included in the €197?
No. The pilot is one measurement with a report, at most three substantiated pieces of improvement advice and a walkthrough. A re-measurement with the same five questions belongs to the Build package and Maintenance, and you only buy it if you want to. We deliver those follow-up steps personally and in consultation with you; you decide.
Does the form start a measurement straight away?
No. The form sends your request to me; nothing is measured automatically. I'll get back to you personally within one working day and confirm when we can start; only then do you receive an invoice. You receive the report within 10 working days after receipt of payment and your website address.
Does this guarantee that AI recommends my business?
No. Nobody can force an AI to recommend a business. The goal is for your business to be mentioned more often for the questions your customers ask. Whether that works, we measure: how often AI names your business for the same questions, before and after the improvements. Every measurement is a snapshot.
Is this the same as what I see in ChatGPT myself?
No. We measure through the providers' official APIs: the same connection for everyone, without your history or settings. What you see in an app can differ; that is why the API measurement is repeatable and an app screenshot is not.
Is this the same as SEO?
No. SEO measures whether Google finds you. This measures whether an AI names you. They are different systems with different sources — scoring well in one says nothing about the other.